Location

Canterbury

Start date

Sept 2026, Sept 2027

Duration

3 years full-time

UCAS logo

UCAS codes

Course: W243
Institution: C93

+1

Foundation year

Optional extra year of study

+1

Placement year

Optional extra year of study

Entry requirements

Check qualifications

Product Design at UCA

Master through making, in workshops brimming with craft, curiosity, and experimentation on our BA (Hons) Product Design degree course.

The workshop is your classroom

Your studio sits right next door to the workshop and you’ll move constantly between designing and making, testing ideas physically within minutes of having them. Laser cutting, CNC milling, wood, metal, plastics, casting, 3D printing – it's all here, and it's yours to use.

See solutions nobody else can

The best product designers don't follow formulas. Over three years of relentless experimentation on this Product Design course – trying, breaking, discovering – you'll develop a creative intuition that lets you see solutions others miss. That's a skill that will convert client pitches, win awards, and make you impossible to ignore.

Big problems, not just pretty objects

In the second year of your Product Design degree, your projects shift from personal exploration to professional application. Working with UN Sustainability Goals, live competition briefs, and industry partners, you'll learn to apply your design thinking to problems that can make a difference to the world.

Try everything. Seriously, everything

One student spent weeks in the photography darkroom and came back with a completely new direction for their project. Another collected coffee grounds and ended up winning the Andersen EV competition at London Design Week 2024, with their bio-resin product. With small groups and huge facilities, you’ve got the space and freedom to follow your curiosity – wherever it leads.

What you'll study

The content of the course may be subject to change. Curriculum content is provided as a guide.

UCA’s Integrated Foundation Year is designed to give you the skills you’ll need to start your degree in the best possible way – with confidence, solid knowledge of creative practice, study skills and more.

You’ll explore a range of creative techniques and develop your portfolio, with your chosen subject in mind. We’ll work with you throughout the year to ensure you’re on the right track and give you the tools to achieve your highest potential on your degree.

Find out more about the Integrated Foundation Year

Design 01: 30 credits
In Design 01, through a supported and scaffolded studio environment you are introduced to product design as a material and object-focused discipline, concentrating on how product designers think, test ideas, and make decisions through form, function, and use. Working within a shared project context, you explore relationships between body, scale, ergonomics, material, and form through iterative design processes. Studio activity centres on developing product ideas through sketching, model making, basic prototyping, and introductory digital techniques, using representation as an active design tool rather than a final outcome.

You are supported to apply foundational product design principles such as proportion, usability, material behaviour, and basic manufacturing logic as you develop simple product proposals. The module foregrounds product-specific thinking and judgement, helping you understand how function, user experience, and material choices are shaped through design decisions. Regular tutorials and structured feedback support you in building confidence and clarity, establishing a strong foundation for progression through the course.

Career Catalyst: Skills & Capability: 30 credits
Career Catalyst: Skills & Capability runs alongside Design 01 and supports the same project work from a complementary perspective, focusing on how you work and develop as a creative practitioner, aligned to professional standards. You are encouraged to experiment across a range of skills, tools, materials, and techniques, building confidence through testing, iteration, and hands-on exploration. The emphasis is on learning through doing, reflection, and process, rather than arriving at a resolved or polished outcome.

You develop feedback literacy, reflective habits, and communication strategies that help you understand and articulate your creative process clearly. Ethical, sustainable, and inclusive considerations are introduced as part of everyday creative decision-making, supporting you to think critically about how products are conceived, produced, and used. Together with Design 01, this module supports a holistic learning journey in which experimentation, reflection, and communication strengthen your emerging product design practice.

Design 02: 30 credits
In Design 02, you build on your foundational skills by developing product design proposals that respond to defined users, contexts, and constraints. Working within a shared project, you apply design thinking more intentionally, learning how product decisions are shaped by use scenarios, cultural context, material availability, and practical limitations. Studio activity focuses on testing and refining ideas through structured iteration, with increased emphasis on material selection, construction, basic manufacturing processes, and environmental considerations.

You develop greater confidence in product-specific representation, using sketches, models, prototypes, and digital outputs to communicate form, function, and user interaction. The module foregrounds how materials, construction, and use work together to shape product performance and experience, supporting you to make informed design decisions rather than purely intuitive ones. Through tutorials and feedback, you learn to manage a design project with increasing structure, rigour, and clarity.

Critical Cultures: 30 credits
Critical Cultures runs alongside Design 02 and supports the same project work from a complementary perspective, focusing on how context, culture, and values inform product design thinking. You are introduced to key cultural, historical, and contemporary influences on product and object design, learning how to analyse, interpret, and position design work rather than produce it. Through visual, textual, and material research, you develop critical and visual literacy, building confidence in referencing, argumentation, and articulation of ideas.

You explore how ethical, sustainable, and inclusive perspectives shape product design cultures and influence decision-making across design, manufacture, and consumption. The module supports you in communicating contextual understanding clearly through written, visual, or verbal formats appropriate to the discipline.

Together with Design 02, this module helps you move from intuitive making towards more informed, intentional, and critically grounded product design practice.

Design 03: 30 credits
In Design 03, you develop your product design practice through making, fabrication, and testing, working within a shared project situated in a defined community, industry, or user context. Studio activity is strongly fabrication-led, encouraging you to explore how product ideas emerge through material experimentation, prototyping, manufacturing logic, and iterative development. You translate briefs and external constraints into product propositions, testing ideas through sketches, models, functional prototypes, and digital techniques.

The module supports you in building increasing technical confidence, helping you select and apply materials, tools, and processes appropriate to the scale, use, and ambition of your project. You learn to integrate contextual and user research with hands-on experimentation, strengthening your design judgement and ability to resolve products through making. Design 03 foregrounds product design as a materially grounded and user-focused practice, preparing you to work with greater independence and technical complexity as the course progresses.

Career Catalyst: Communities & Influence: 30 credits
Career Catalyst: Communities & Influence runs alongside Design 03 and supports the same project work from a complementary perspective, focusing on how you operate as a collaborative and professional product designer within community, industry, or group contexts. You engage with external parameters that require adaptability, professional conduct, and clear communication, learning how product design practice is shaped by social, ethical, commercial, and organisational considerations.

The module emphasises teamwork, audience-facing communication, and contextual integration, supporting you to work effectively with others and respond to real-world expectations. You develop confidence in articulating ethical, sustainable, and inclusive approaches, and in justifying design values within collaborative and professional settings. Rather than assessing the product outcome itself, Creative Communities focuses on how you engage, communicate, and operate professionally.

Together with Design 03, the module connects product design practice to real audiences and purposes, strengthening your readiness for more complex and autonomous work later in the course.

Design 04: 30 credits
In Design 04, you develop product design proposals that respond to complex functional, material, technical, and contextual constraints, with a focus on transformation, identity, and user experience. Working within a shared project theme, you are challenged to design products or product systems that communicate clear design intent and respond thoughtfully to users, use scenarios, manufacture, and broader context. Studio activity emphasises strategic decision-making, requiring you to balance creativity with constraint while developing coherent and ambitious product propositions.

You apply material, ergonomic, environmental, and manufacturing strategies to test and refine performance, usability, and experiential qualities. Advanced representation methods, including sketches, prototypes, models, simulations, and digital outputs, are used as tools for design thinking rather than presentation alone. The module

supports you in integrating research, user insight, and experimentation into resolved product outcomes, encouraging independent judgement and preparing you for the autonomy required in final-year practice.

Brand – Identity - Experience: 30 credits
Brand – Identity – Experience runs alongside Design 04 and supports the same project work from a complementary perspective, focusing on how meaning, identity, and experience are understood and communicated in relation to products and systems. You investigate brand, narrative, and experiential values, learning how these shape user perception, audience engagement, and the interpretation of designed outcomes across design and commercial contexts.

The module emphasises research, analysis, and communication rather than design production, supporting you to articulate identity and experience through appropriate visual, verbal, or material strategies. You explore how cultural, social, ethical, sustainable, and inclusive considerations inform identity-driven product design, and reflect on how narrative, positioning, and value propositions influence creative practice and future professional pathways. Together with Design 04, the module strengthens your ability to connect product design with meaning and experience, preparing you for more autonomous and critically positioned work in Level 6.

You may enrol to undertake an additional ‘Professional Practice Year’ as an integral part of this course.

This will take place in year three. You will undertake a work placement with a subject appropriate employer to further develop your skills and CV.

Please note: If you are an international applicant, you will need to enrol onto the course ‘with Professional Practice Year’. It will not be possible to transfer onto the Professional Practice Year after enrolment

Creative Research: 30 credits
In Creative Research, you establish the direction and ambition of your Major Project through research-through-design, appropriate to the conventions of art and design research within product design. Rather than separating research from practice, you develop ideas through sustained creative enquiry, using experimentation, sketching, making, modelling, prototyping, simulation, and digital testing as active research methods. You investigate themes, contexts, users, systems, technologies, or product ecosystems relevant to your emerging interests, allowing design exploration to inform and shape your research focus.

You are supported to analyse research findings critically, helping you articulate a clear product design position and define the scope, opportunities, and constraints of your future project. The module emphasises independence, reflection, and professional judgement, requiring you to manage a self-directed research process with confidence and rigour. By the end of the term, you will have established a well- considered research direction that provides a strong intellectual and creative foundation for your Major Project in Term 2.

Career Catalyst: Futures & Direction: 30 credits
Career Catalyst: Futures & Direction runs alongside Creative Research and focuses on how you position yourself professionally and communicate your work to external audiences. Working from the same body of research and creative development, you begin to shape a clear professional identity as a product designer, considering how your skills, interests, and values translate into contemporary and future practice. The module supports you in producing resolved outputs that demonstrate autonomy, innovation, and clarity of purpose.

You reflect on professional contexts, explore appropriate modes of communication, and develop strategies for presenting your work confidently to diverse audiences, including industry, public, and academic contexts. Emphasis is placed on independent project management, ethical and inclusive reasoning, and future planning, helping you understand how your work operates beyond the academic studio. Together with Creative Research, the module ensures you are creatively, intellectually, and professionally prepared to move into the Major Project and beyond.

Major Project: 60 credits
The Major Project is the culmination of your degree and represents your most ambitious, resolved body of product design work. Working with full autonomy and self-direction, you develop, realise, and communicate an independent creative project that synthesises research, contextual understanding, experimentation, and critical reflection. The project demonstrates advanced product design capability, originality, and a coherent personal design position appropriate to the discipline. You apply advanced material, technical, digital, and representational methods to refine and resolve your work, using sketching, modelling, prototyping, testing, iteration, and evaluation to support decision-making. Throughout the term, you integrate research and contextual insight to justify design choices and articulate the conceptual, technical, and experiential foundations of your project.

The Major Project requires you to manage a complex creative process independently, exercising professional judgement, organisation, and sustained critical evaluation. Final outcomes are communicated clearly and professionally through appropriate physical, digital, and portfolio-based formats, demonstrating your readiness to graduate as a confident, critically aware product designer.

This course is designed to offer you (if eligible) the opportunity to study part of your degree aboard at a UCA partner university, while still earning credits towards your UCA degree.

For more information please visit the Study Abroad section

Integrated foundation year

  • Independent study: 72%
  • Scheduled teaching: 28%
  • Maximum percentage of scheduled delivered online: 20%

Year one

  • Independent study: 72%
  • Scheduled teaching: 28%
  • Maximum percentage of scheduled delivered online: 20%

Year two

  • Independent study: 74%
  • Scheduled teaching: 26%
  • Maximum percentage of scheduled delivered online: 20%

Year three

  • Independent study: 76%
  • Scheduled teaching: 24%
  • Maximum percentage of scheduled delivered online: 20%

Professional placement or International year (if undertaken)

  • Independent study: 98%
  • Scheduled teaching: 2%
  • Maximum percentage of scheduled delivered online: 100%

Please note: these details are for 2026 entry and could be subject to change for other years of entry.

Course specifications

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change in line with our Student Terms and Conditions for example, as required by external professional bodies or to improve the quality of the course.

Upcoming webinars

We offer a range of webinars throughout the year that you may be interested in.

You can also view recordings of all previous sessions through the UCA webinar archive.


Fees & financial support

Tuition fees - 2026/27

  • Integrated Foundation Year: £9,790
  • BA course: £9,790

If you opt to study the Professional Practice Year, you will be required to pay a reduced tuition fee, for 2026/27 this is £1,955. You will also incur additional travel and accommodation costs during your Professional Practice year. The University will provide you with further advice and guidance about this.

Government guidance indicates that tuition‑fee caps will rise annually with inflation from 2026, subject to legislation, so tuition fees are likely to increase each year of study. 

Tuition fees - 2026/27

  • Integrated Foundation Year: £9,790 (see fee discount information)
  • BA course: £9,790 (see fee discount information)

If you opt to study the Professional Practice Year, you will be required to pay a reduced tuition fee, for 2026/27 this is £1,955. You will also incur additional travel and accommodation costs during your Professional Practice year. The University will provide you with further advice and guidance about this.

Government guidance indicates that tuition‑fee caps will rise annually with inflation from 2026, subject to legislation, so tuition fees are likely to increase each year of study. 

Tuition fees - 2026/27

  • Integrated Foundation Year: £18,000
  • BA course: £18,000

If you opt to study the Professional Practice Year, for 2026 you will be required to pay a reduced tuition fee of £3,490. You will also incur additional travel and accommodation costs during your Professional Practice year. The University will provide you with further advice and guidance about this.

The fees listed here are correct for the stated academic year only, for details of previous years please see the full fee schedules.

UCA scholarships and fee discounts

At UCA we have a number of scholarships and fee discounts available to assist you with the cost of your studies.

Financial support

There are lots of ways you can access additional financial support to help you fund your studies - both from UCA and from external sources. Discover what support you might qualify for please see our financial support information.

Additional course costs

In addition to the tuition fees there may be other costs for your course. The things that you are likely to need to budget for to get the most out of a creative arts education will include books, printing costs, occasional or optional study trips and/or project materials.

These costs will vary according to the nature of your project work and the individual choices that you make. Please see the Additional Course Costs section of the Course Information Document for more details of the costs you may incur.

Find out what's included in your tuition fees.

Product Design careers

You’ll be fully immersed in the architecture and design industries through live projects. In the past these have included work with the leading London architecture firm AKT II, global design and architecture firms such as HOK and SOM, local government organisations and architecture companies in Margate and Folkestone. You’ll also have the opportunity to enter industry competitions.

Graduates of the course have gone on to work at the following leading design practices:

  • Platform
  • Bompas and Parr
  • Piercy and Co
  • Harvey and John
  • Grimshaw
  • Hawkins Brown
  • Jason Bruges Studio

Graduates of this course can expect to work within the industry in a variety of different roles.

These include:

  • Product designer
  • CAD designer
  • Product developer
  • Technical designer
  • Product technician
  • Furniture designer/maker
  • Design and communications manager
  • Market research specialist
  • Purchasing manager.
Nathan Spiers, BA (Hons) Product Design

What careers can you do with a Product Design degree?

Your guide to creative and technical careers related to a degree in Product Design.

You may also like to consider further study at postgraduate level.


Wood Workshop, UCA Canterbury

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Product Design entry requirements

For both the BA (Hons) course and the Integrated Foundation Year we will need to see your portfolio, please see the portfolio requirements section for more details.

Select your country to find the equivalent requirements

Portfolio requirements

For both the BA (Hons) course and the course with the Integrated Foundation Year we will need to see a portfolio.

  • UK applicants: We will invite you to attend an Applicant Day so you can have your portfolio review in person.
  • International applicants: We will ask you to submit an online portfolio. 

In your portfolio we’re looking for up to 12 examples of your current work that showcase your level and range of achievements. 

Please check our Product Design BA (Hons) portfolio requirements and read our advice on creating a strong Product Design portfolio.

UCAS applicants should also check our UCAS personal statement guide for Product Design applicants.

Full portfolio requirements and advice

Apply to BA (Hons) Product Design

Please use the following fields to help select the right application link for you:

UCAS codes

  • UCA institution code: C93
  • Three year degree: W243
  • Plus professional practice year: W244
  • Plus integrated foundation year: W24A
  • Plus integrated foundation year and professional practice year: W24B

BA (Hons) Product Design key statistics

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