In the first year, you'll be introduced to the University and the workshops and facilities available to you. On the course you’ll learn skills that will give you a solid foundation from which to explore your areas of specialist activity.
The unit introduces you to the concepts, theories and models utilised in marketing, providing the basis for further study within the course. Specifically, the unit introduces you to the objectives and theory of marketing as a business function. It explores the role of marketing within organisations and how marketing can be used in the achievement of an organisation's goals and objectives.
Introduction to Finance and Accounting
In this unit you will learn basic understanding of accounting terms and concepts, and we will provide you with knowledge and skills in understanding the recording, processing and reporting of business transactions and events. It is structured to familiarise you with the accounting process as an information system of business, and enhance you to apply the principles and processes to the preparation and presentation of accounting information.
Project and Operations Management
This unit introduces you to project and operations management. You will investigate the intricacies of managing operation processes and projects and its impact on shaping the competitive strategy of an organisation. Moreover, the unit introduces you to the tasks and challenges fundamental to project management, the vital function of managing complex projects across multiple functions. You will be able to learn the skills and tools of project management with a practical, hands-on approach.
Management and Organisation Behaviour
This unit introduces you to the concepts, theories and models utilised in management and organisation studies, providing the basis for further study within the course. Specifically, the unit is designed to offer you the opportunity to develop and gain management skills and knowledge about yourself, about others and about organisations.
In this unit you will learn the process of launching and building a new venture and research the relationships between this and entrepreneurship. You will be expected to explore a range of case studies, and identify and evaluate to what extent success of entrepreneurs could be based on their traits, styles and behaviours. With this knowledge you will apply business innovation as well as how to create value in firms, through new product or services, technologies, business concepts, transaction mechanisms, distribution channels, etc.
The second year focus is on finding your own specialist way of working and you’ll be encouraged and supported to start working more independently. During this year you may also have the opportunity to complete a professional work placement.
E-Business and E-marketing (Digital Business and Marketing)
Throughout this unit you will have the opportunity to develop conceptual knowledge needed to develop your understanding of eBusiness and eMarketing strategies. The unit explores a diverse range of activities that comprise digital business and digital marketing strategy management to enable you to appreciate the major differences between traditional and digital business and marketing activities at a strategic level.
Law for the Creative Industries
With the challenges of changing media trends and the digital environment that most businesses within the creative industries are facing, it is more important than ever that you are equipped with the knowledge and understanding of contract law in relation to business and those in the creative industries in particular. Emphasis in this unit is placed on introducing managerial knowledge and skills required to understand legal requirements for effective business management for projects, products and services.
Professional Practice and Business Placement
The aim of this unit is to provide you with business management acumen and practical skills in becoming a business and management professional. Ideally, you will have the opportunity to conduct an internship in a business organisation, or you will be participating in a set project which will enable you to achieve your learning objectives and outcomes.
This unit will help you develop knowledge and understanding of the underlying principles and concepts relating to doing business in the international environment. You will be exposed to the understanding of issues and challenges of contemporised international business.
The third year will see you achieve a greater level of independence with self-managed research, study and practice, resulting in a final business project.
You will learn, in this unit, to develop knowledge and understanding of the terminology of strategy and its relevance to strategic decision making in organisations. You will learn the fundamental decisions made in the field of strategy covering three strategic dimensions i.e. strategy process, strategy content and strategy context.
This unit aims to develop your skills of independent enquiry and critical analysis by undertaking a sustained research investigation of direct relevance to the course you’re studying and your professional development. You will be expected to addresses the elements that make up formal research including research proposal, research methodologies, action planning, carrying out research itself and presenting both primary and secondary findings.
Enterprise Sustainability and Business Ethics
Ethical behaviour and corporate social responsibility can bring significant benefits to a business and as sustainability now forms part of the everyday consciousness of the consumer its presence will be permanent. We will present you with the concept of business ethics and develop your abilities to examine its relevance when considering business objectives and responsibilities.
Final Business Management Project
Your Final Business Management Project allows you to demonstrate your knowledge and understanding developed from previous business management marketing units, and apply academic and practical knowledge at a strategic level, often valued by business and management consultancy organisations and employers. This is a negotiated project, which can either evolve from your experience working for an organisation, or can be delivered as a business plan or a business management consultancy project.
Our BA Business Management will enable you to pursue a range of careers including:
- Graduate Schemes
- Product Buyer
- Junior Manager
- Production Team Lead
- Postgraduate Study.