Creative Direction for Fashion

MA - UCA Rochester - 2019

Our new MA Creative Direction for Fashion course will provide you with the perfect learning environment to develop both creative and strategic skill in fashion direction.

Global Fashion brands need innovative creative directors to communicate their visual messages effectively. This future-focused course combines creative thinking skills and knowledge with image-making to build a portfolio that is contemporary, diverse and inclusive.

This concept-driven course works closely with brand, trend and creative directors and includes collaborating with other practices in order to explore contemporary fashion issues and create innovative forward thinking creative concepts that push the boundaries of current practice.

Upon graduating, you’ll be enabled to become an innovative creative director working within the fashion and beauty industries, in roles such as creative or art director, or fashion image-maker.

You’ll develop your practice through appropriate research, a deep understanding of how the fashion creative industry operates, engagement with global fashion brands through the Creative Direction lecture series and industry mentors in order to plan and produce a major project that is unique to you.

Length of study:

One year full-time or two years part-time

Campus:

UCA Rochester

Start month:

September

View term dates

Entry year(s):

2019

Entry requirements:

Honours degree, normally 2.1 or above, and/or relevant work experience

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Course details

  • Term 1

    You'll be introduced to the University and the technical workshops and facilities available to you. The first stage includes a range of lectures and seminars and practical workshops where you’ll start to explore the relationship between theory and creative practice. 

    Professional Practice

    The aim of this unit is to enable you to situate your practice and outline a clear direction for your MA studies in creative direction for fashion. Facilitated through industry collaboration (analysis and reflection of an existing campaign or fashion rebrand and transformation), this unit runs simultaneously alongside the Research & Critical Enquiry unit.

    Research & Critical Enquiry

    The aim of this unit is that through research, critical enquiry and understanding of a range of cultural, social economic and industry contexts, will inform and enhance your project development.

  • Term 2

    Creative Concept Development & Consolidation

    The skills, knowledge and critical perspectives acquired during previous units will support and inform the design and modification of your creative concept. The body of work will be appropriate for an intended market, target consumer and/or brand, and will clearly demonstrate creative vision in depth and scope; from brand work to book design, photography to film, editorial to exhibition.

  • Term 3

    Final Project Resolution & Promotional Launch

    A culmination of your MA studies and work completed in the previous units. You will realise and present (on relevant platforms), a ‘no holds barred’, current creative concept and promotional launch strategy which clearly demonstrates key skills in art and design practice, visual communication and identity, and relevant industry collaboration (as appropriate).

  • Fees

    The course fees per year for 2019 entry are:

    • UK and EU students full-time - £6,910
    • International students full-time - £15,500 (standard fee)
    • International students full-time - £14,800 (full early payment fee)

    The fees for 2020 entry have not been confirmed but will be listed here as soon as possible.

    Find out more about our course fees and any financial support you may be entitled to:

    These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.

  • Fee discounts & scholarships

    To support all of our current students and our recent UK and EU alumni to progress to the next level of study, we have developed a new range of fee discounts across a range of courses.

Facilities

Creative Direction for Fashion facilities include fashion studios, sewing workshops, textile print studios and study areas with technical support. A modern library with a wealth of books, journals, special collections and online resources. There is also an extensive range of campus facilities, including: digital printing facilities, photography studios and darkrooms, 3D workshops, media store for borrowing film and photography equipment.

How to apply - 2019 entry

I am a UK or EU citizen ...

I am not a UK or EU citizen ...

When to apply:

You can apply throughout the year but we recommend you try and apply as early as possible so you have time to arrange accommodation and visas, if required.

More information:

Go to our how to apply pages

Entry requirements

UK entry requirements

  • An honours degree or equivalent qualification in the subject or a related discipline

and/or

  • Relevant work experience, demonstrating your ability to study at postgraduate level.

Consideration will also be given to applicants who can make a strong case for admission in relation to a particular project and can demonstrate their potential to satisfactorily complete the course.

International entry requirements

To view the equivalent entry requirements for your country please select it in the list below.

Pick Your Country

Non-UK equivalent qualifications

English language requirements


Your portfolio

For this course, we'll require you to attend an Applicant Day and bring your portfolio for assessment. Further information on how to compile a portfolio and the specific requirements for examples of work to be included will be provided on the Applicant Portal after you've applied.

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