Creative Direction for Fashion*

MA - UCA Rochester - 2019

Our new MA Creative Direction for Fashion course will provide you with the perfect learning environment to develop both creative and strategic skill in fashion direction.

Global Fashion brands need innovative creative directors to communicate their visual messages effectively. This future-focused course combines creative thinking skills and knowledge with image-making to build a portfolio that is contemporary, diverse and inclusive.

This concept-driven course works closely with brand, trend and creative directors and includes collaborating with other practices in order to explore contemporary fashion issues and create innovative forward thinking creative concepts that push the boundaries of current practice.

Upon graduating, you’ll be enabled to become an innovative creative director working within the fashion and beauty industries, in roles such as creative or art director, or fashion image-maker.

You’ll develop your practice through appropriate research, a deep understanding of how the fashion creative industry operates, engagement with global fashion brands through the Creative Direction lecture series and industry mentors in order to plan and produce a major project that is unique to you.

*This course is subject to validation.

Length of study:

One year full-time

Campus:

UCA Rochester

Start month:

September

View term dates

Entry year(s):

2019

Entry requirements:

Honours degree, normally 2.1 or above, and/or relevant work experience

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Course details

  • Term 1

    You'll be introduced to the University and the technical workshops and facilities available to you. The first stage includes a range of lectures and seminars and practical workshops where you’ll start to explore the relationship between theory and creative practice. 

    Critical Contexts

    This unit introduces you to a range of research methods and tools appropriate to an advanced level of study in creative disciplines. It also outlines key issues and debates in contemporary visual and material culture.

    Digital Storytelling

    This unit introduces you to a range of practical digital image making tools: Photography, video, graphics, typography, animation, sound, web design and writing content for online environments. To enable you to understand the visual and written content that the online environment demands.

  • Term 2

    During this semester you study in-depth the business of media and engage with ideas about contemporary media.

    Option 1: The Business of Media: Processes, Models, Law, Regulation

    In this unit you will examine the regulatory and intellectual property issues that you will need to engage with as a media professional.

    Option 2: Post Production and Platforms AND Industry Based Project

    Post Production and Platforms - in this unit you develop advanced editing skills and have introductory workshops to: visual effects, virtual reality, digital animation and data visualisation. 

    Industry Based Project - This unit offers you the opportunity to work on a real world project set by industry.

  • Term 3

    You'll undertake a sustained practical project of your own choosing and develop your online professional profile and career plan. 

    Final Major Project and Professional Practices

    You'll research and develop an individual or group project of your choosing for a target audience. You will also create an online professional profile and develop a career plan. 

  • Fees

    The course fees per year for 2019 entry are:

    • UK and EU students full-time - £6,910
    • International students full-time - £15,500 (standard fee)
    • International students full-time - £14,800 (full early payment fee)

    The fees for 2020 entry have not been confirmed but will be listed here as soon as possible.

    Find out more about our course fees and any financial support you may be entitled to:

    These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.

  • Fee discounts & scholarships

    To support all of our current students and our recent UK and EU alumni to progress to the next level of study, we have developed a new range of fee discounts across a range of courses.

Facilities

Creative Direction for Fashion facilities include fashion studios, sewing workshops, textile print studios and study areas with technical support. A modern library with a wealth of books, journals, special collections and online resources. There is also an extensive range of campus facilities, including: digital printing facilities, photography studios and darkrooms, 3D workshops, media store for borrowing film and photography equipment.

How to apply - 2019 entry

I am a UK or EU citizen ...

I am not a UK or EU citizen ...

When to apply:

You can apply throughout the year but we recommend you try and apply as early as possible so you have time to arrange accommodation and visas, if required.

More information:

Go to our how to apply pages

Entry requirements

UK entry requirements

  • An honours degree or equivalent qualification in the subject or a related discipline

and/or

  • Relevant work experience, demonstrating your ability to study at postgraduate level.

Consideration will also be given to applicants who can make a strong case for admission in relation to a particular project and can demonstrate their potential to satisfactorily complete the course.

International entry requirements

To view the equivalent entry requirements for your country please select it in the list below.

Pick Your Country

Non-UK equivalent qualifications

English language requirements


Your portfolio

For this course, we'll require you to attend an Applicant Day and bring your portfolio for assessment. Further information on how to compile a portfolio and the specific requirements for examples of work to be included will be provided on the Applicant Portal after you've applied.

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