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Fashion Branding & Communication BA (Hons)

Fashion Branding & Communication* BA (Hons)

with or without Professional Practice Year

Course overview

Fashion isn't always about the catwalk - there's a whole world of promotions, public relations and branding behind it. On our BA (Hons) Fashion Branding & Communication degree course, we'll help you become an expert in the fashion business.

Taught at UCA Epsom's Business School for the Creative Industries, this course will develop your knowledge in fashion promotion, help you create your own brand identity and give you skills across a wide range of creative media, including photography, film, graphics, print, digital design, and Interactive media.

You will learn and explore how brands communicate and operate through business and innovative thinking, and visualise your projects using software like the Adobe Creative Cloud suite as you develop ways to communicate your creative ideas to consumers.

By the time you graduate, you’ll be an expert in building lasting relationships and positive reputations through communication, self-promotion, networking and technology.

*Course subject to updating.

Length of study Three years full-time Or, Four years full-time with Professional Practice Year
Campus Epsom
Entry requirements 112 UCAS tariff points
Course entry options Sept 2021, Sept 2022
UCAS institution code C93
UCAS code WN65
UCAS code for course with Professional Practice WN66
Course details

Course details

In your first year, you'll cover these four core units:

  • Fashion Promotion
  • Fashion Visual Communication
  • Fashion Styling & Photography
  • Fashion Promotion: Theory

In the second year, you'll study three core units, and then have a choice of elective units, several of which you will take if studying abroad.

Core units are as follows:

  • Fashion Promotion Specialist Pathway
  • Live Industry Practice
  • Image and Identity

Elective units are as follows:

  • Work Placement
  • Professional Practice - Case Study
  • Pathway Stream Study Abroad
  • Fashion Promotion & Imaging Study Abroad Option
  • Study Abroad Exchange.

If you opt to complete a professional practice year, this will take place in year three. You will undertake a placement within the creative industries to further develop your skills and CV.

While on the Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.

Your final year is the culmination of your studies. You'll undertake these core units:

  • Concept Development
  • Final Major Projects

And complete either your Dissertation or a combined Dissertation and Critical Reflection.

This course offers the opportunity to study abroad for part of your second year. To find out more about studying abroad as part of your course please see the Study Abroad section:

Tuition fees
The course fees per year for 2021 entry are:

  • UK students - £9,250 
  • EU students - £9,250 (see fee discount information)
  • International students - £16,950 (standard fee)
  • International students - £16,270 (full early payment fee)

If you opt to study the Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.

The course fees for 2022 entry will be available here shortly.

 

Additional course costs
In addition to the tuition fees please see the additional course costs for 2021 entry. The details for 2022 entry will be available here in due course.

Further information
Find out more about our course fees and any financial support you may be entitled to:

These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.

Course specifications

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change in line with our Student Terms and Conditions for example, as required by external professional bodies or to improve the quality of the course.

Facilities

Fashion Branding & Communication students have a dedicated course studio and study space, access to campus print making workshops with dedicated technical support, campus photographic studios with lighting rigs, green screen lighting set up and digital media suites equipped with Macs and PCs, programmed with specialist design software. Students also have access to screen printing and bookbinding facilities, together with wood workshops for set building.

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Fashion Branding & Communication studios, UCA Epsom

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Photography studio, UCA Epsom

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Print studios, UCA Epsom

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Digital media suite, UCA Epsom

Course connections

Course connections

This course is highly regarded in the fashion world, and we have forged many strong industry connections, including:

  • Nike
  • Swarovski
  • CROWTHER/PLANT
  • Good Ordering
  • Lazy Oaf
  • Patternity
  • K-Swiss
  • LSN Global
  • BERTHOLD
  • The Future Laboratory
  • BBH
  • WGSN
  • A.P
  • Paul Smith.

Visiting professionals

We host a number of visiting lecturers, including:

  • Laura Vent – art director
  • Susannah Jones - PR expert
  • Nick Maroudias - photographer
  • Cian McConn – artist
  • Mark Wells – designer
  • Louise Naunton Morgan – artist
  • Mark Thomson – art director
  • Chris Colville-Walker – art director
  • Jason Hughes – fashion editor
  • Anna Lomax - set designer
  • Sophie Stephens - illustrator
  • Willem Jaspert – photographer
  • Carolina Daher – art director
  • Jacqui Ma – trends researcher
  • Ruth Marshall-Johnson – trends researcher
  • Simone Konu – stylist
  • Katja Mayer - photographer
  • Ivana Bobic – director
  • Greta Ilieva – photographer.

Our graduates have secured many rewarding career positions throughout the fashion industry, for example as:

  • Fashion editor
  • Showroom manager
  • Art director
  • PA to artistic director
  • Press officer
  • Set designer
  • Artist
  • Editorial assistant
  • Trend researcher
  • Producer
  • Prop assistant
  • Researcher
  • Illustrator
  • Filmmaker
  • Film editor
  • Graphic designer

Our graduates have progressed these roles at the following companies, to name but a few:

  • ASOS
  • Celine
  • Paul Smith
  • GQ Style
  • Margaret Howell
  • L’Oreal
  • Benefit
  • Asprey
  • Aromatherapy Associates
  • Farfetch
  • Porter
  • Oki-Ni
  • Burberry
  • Chanel
  • Dazed & Confused
  • Artistry
  • A.P
  • Alexander McQueen
  • Fashion East
  • Juergen Teller
  • Katie Shillingford
  • Benjamin Bruno
  • Storm Models
  • The British Fashion Council.

Your training on this course will prepare you for a wide range of postgraduate courses. We offer postgraduate opportunities in our Business School and we will help you find the correct course for you and support you in your application should further study be for you.

Find out more about UCA's Business School

Ashley Deverell
Ashley Deverell

"The tutors helped guide me through my creative thoughts and turn them into processes that I then could take into the real world. They were good at helping me understand the importance of prioritising and finding a balance, which I still try and use"

Entry requirements

Entry requirements

The standard entry requirements* for this course are:

One of the following:

  • 112 new UCAS tariff points, see accepted qualifications
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Distinction, Merit, Merit at BTEC Extended Diploma / BTEC National Extended Diploma
  • Merit at UAL Extended Diploma
  • 112 new UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 27-30 total points in the International Baccalaureate Diploma with at least 15 IB points at Higher level, see more information about IB entry requirements.

And four GCSE passes at grade A*-C and/or grade 4-9 including English (or Functional Skills English/Key Skills Communication Level 2).

Other relevant and equivalent Level 3 UK and international qualifications are considered on an individual basis, and we encourage students from diverse educational backgrounds to apply.

*We occasionally make offers which are lower than the standard entry criteria, to students who have faced difficulties that have affected their performance and who were expected to achieve higher results. We consider the strength of our applicants’ portfolios, as well as their grades -  in these cases, a strong portfolio is especially important.

To view the equivalent entry requirements for your country please select it in the list below.

Don't meet the international entry requirements or English language requirements?

You may be able to enter the course through the following entry courses:

Pre-sessional English courses in the UK or China

UCA International Foundation courses

The UCA International College

This course doesn’t require a portfolio. If you receive an offer, you’ll be invited to attend an Offer Holder Webinar where you can meet the course team and learn more about the course. We welcome students with a broad range of A-level subjects, as well as students with appropriate Art & Design Foundations or BTEC/UALAB diplomas which allow you to demonstrate your ability to research, evaluate and produce creative solutions.

Apply now

UK applications

International & EU applications

Due to visa requirements, this course is not available to students that require a Tier 4 (General) visa.
If you have another category of visa please contact us: internationaladmissions@uca.ac.uk to find out if you are eligible to study.

If you're interested in joining Year 3 of this course, please contact our International Admissions Team on +44 (0) 1252 892838 or internationaladmissions@uca.ac.uk

When to apply:

We are still accepting applications for 2021 entry - get your application in now.
If applying directly to us, you can apply throughout the year but we recommend you apply as early as possible so you have time to arrange accommodation and visas.


For more information visit our how to apply pages

UK Applications

International Applications

If you're interested in joining Year 3 of this course, please contact our International Admissions Team on +44 (0) 1252 892838 or internationaladmissions@uca.ac.uk

When to apply:

We are still accepting applications for 2021 entry - get your application in now.
If applying directly to us, you can apply throughout the year but we recommend you apply as early as possible so you have time to arrange accommodation and visas.


For more information visit our how to apply pages

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