You'll be introduced to the University and the technical workshops and facilities available to you. The first term includes a range of lectures and seminars and you’ll start to explore your creative practice.
Practice and Process
During this unit, you'll examine the advanced specialist tools, methods, concepts and processes relevant to Design Innovation and Brand Management practice through a series of projects, workshops and advanced technical sessions that relate to your own research and aspirations.
Research Methods and Context
This unit enables you to undertake a focused and rigorous investigation into the purpose and process of research at postgraduate level within the field of Design, Innovation & Brand Management. It is broad in scope and may be offered through shared delivery with other postgraduate courses in the School of Communication Design.
During term two you begin developing your MA project, evaluating and testing out the aims of your proposal over a sustained period of self-directed study.
This unit is designed to enable you to develop a framework within which to develop your Major Project, by undertaking a rigorous investigation into existing practice within the field of study. You'll be encouraged to research, question, challenge, debate and address key debates that relate to Design, Innovation, Branding and Brand Management. You will seek to define what these terms mean in different contexts.
In the third term of the course, you'll apply the knowledge gained through your research to create a final body of work.
The Major Project is the culmination of your studies and will form an exposition of the central ideas and concepts developed throughout your MA. As such it is an opportunity to resolve previous projects and demonstrate evidence of advanced conceptual, theoretical and technical capability over a period of self-directed study. The body of work you produce through this unit should draw upon your experience prior to this MA, the work you have developed in other units and your aspiration for work or further study on graduation.
Fee discounts & scholarships
To support all of our current students and our recent UK and EU alumni to progress to the next level of study, we have developed a new range of fee discounts across a range of courses.
Our course greatly benefits from its location in relation to London, and from our ability to attract top industry practitioners as visiting lecturers.
You'll also have the opportunity to:
- Visit exhibitions
- Take part in conferences and industry events
- And use advanced study facilities such as the British Library and the City Business Library.