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Business and Management BA/BSc (Hons)

Business and Management BA/BSc (Hons)

with or without Professional Practice Year

Course overview

Make an impact on global business organisations with the practical skills, industry experience and entrepreneurial spirit you'll gain on our BA/BSc Business and Management degree course.

Our course, taught at the Business School for the Creative Industries, aims to make you a world-leading creative professional in a sector that is undergoing substantial growth. Each unit of the course will prepare you for a range of career opportunities in the creative business sector, and you'll have the opportunity to specialise in one of five industry areas - Fashion, Games, Music, Cosmetics and Beauty or Lifestyle.

In Year 1, you’ll be introduced to the fundamentals of marketing, finance and accounting, and learn about project and operations management. You’ll also understand the importance of management and organisation behaviours, and learn about launching your own enterprise.

As well as developing knowledge and skills in e-commerce, you’ll gain an understanding of law within the creative industries in your second year, as well as international business practice. You’ll develop your own business management style and ideally undertake a work placement.

In your final year, you will learn about business strategy, conduct thorough research and gain a deep understanding of sustainability and business ethics. You’ll complete your studies with your final project, which will either evolve from your experience working for an organisation, or can be delivered as a business plan or consultancy project.

You have the option to complete a Professional Practice Year as part of this course, for which you can find details below.

Apply now through Clearing
Length of study 3 years full-time or, 4 years full-time with Professional Practice Year
Campus Epsom
Entry requirements 112 UCAS tariff points
Course entry options Sept 2021, Feb 2022, Sept 2022
UCAS institution code C93
UCAS code N200
UCAS code for course with Professional Practice N201
Course details

Course details

Year 1 focuses on developing your understanding of how the arts and creative economy works and the place of businesses within it.  Alongside this, you will explore the core business practices that are foundational to the effective management of creative businesses.

Business Bootcamp 1: Design Thinking & Orientation
This introductory unit welcomes you to the Business School for the Creative Industries, its learning community and professional global network and gets you started design thinking. 

Managing the Creative Industries
This unit invites you to explore the creative industries as a whole sector. It respects and integrates the principles of fashion beauty and lifestyle communications, and how its role within the consumer landscape relies on creativity to shape newsworthy campaigns. You will explore the art of advertising as storytelling, conscious connection, and digitalisation as part of a new marketing mix. 

Foundations of Marketing and Communications
You will be introduced to the concepts, theories and models utilised in marketing and communications, providing the basis for further study within the course. Specifically, the module introduces you to the objectives and theory of marketing as a business function.

Economics for the Creative Industries
This unit is designed to equip you with the toolkit and give you the practice in applying this toolkit so that you can discover just how useful economics really is. At the outset, the unit will introduce you to the central issues of scarcity and choice, and the extent of government involvement in decision-making. The unit outlines economic reasoning and discusses how our understanding is advanced by the interaction between theories and practical application within the particular context of the creative industries.

Business Seminar 1 – Understanding Consumers
This unit explores what happens before, during, and after the point when someone buys a product or service. It investigates how having (or not having) certain products affect our lives and specifically, how these items influence how we feel about ourselves and each other, especially with the influence of social media and digital consumption. 

Business Bootcamp 2: Research and Development
The Bootcamp is an orientation unit designed to build a highly effective learning community.

Creative People and Organisations
This module is designed to provide an insight into the theories and contemporary management practice within the creative industries both in the UK and globally. 

Understanding Trends & Forecasting
You'll explore the concepts, theories and practices of trend forecasting within the creative industries, and examine the role of the futurologist whose task it is to research, define and develop a forecast of the future and map the structure of ongoing trends. You'll also look at the direction society is moving in, with emphasis on product and experience trends.

Cosmetics & Beauty: Business & Practices (elective unit)
This unit introduces you to the fundamental principles of the cosmetic & beauty business & practices through a global lens. You will identify how the macro environment affects the cosmetic and beauty industry sector and consumer groups and how it operates, introducing you to the various market levels and sectors. 

Fashion: Business & Practices (elective unit)
This unit introduces you to the fundamental principles of fashion business & practices through a global lens. You will identify how the macro environment affects the fashion industry sector and consumer groups and how it operates, introducing you to the various market levels and sectors.

Games: Business & Practices (elective unit)
This unit introduces you to the fundamental principles of the games business & practices through a global lens. You will identify how the macro environment affects the games industry sector and consumer groups and how it operates, introducing you to the various market levels and sectors.

Lifestyle Products: Business & Practices (elective unit)
This unit introduces you to the fundamental principles of lifestyle products business & practices through a global lens. You will identify how the macro environment affects the lifestyle products industry sector and consumer groups and how it operates, introducing you to the various market levels and sectors. 

Music: Business & Practices (elective unit)
This unit introduces you to the fundamental principles of music business & practices through a global lens. You will identify how the macro environment affects the music industry sectors and consumer groups and how it operates, introducing you to the various market levels and sectors.

Business Seminar 2 – Business Analytics
This unit provides general knowledge about business analytics, illustrated with case studies and examples from various creative industries. In order to use the above-mentioned methods and models effectively, an understanding of underlying probability theory and statistics is needed.

Year 2 deepens your investigation into the financial, management and organisational skills that will continue to develop your understanding of business.  While you will continue to focus on your development as a manager, your exploration will focus on client requirements and your role as an emerging creative industry professional.

Business Bootcamp 3: Storytelling and Narrative
The importance of developing storytelling skills in the creative industries is explored in this bootcamp. You'll explore narrative structures and how they have been used within advertising, particularly in the changing landscape of digital marketing.

Financial Management
You'll explore business, financial and management models relating to the creative economy with focus sessions on the nuances of Fashion, Music and Digital revenue streams.

Influence & Influencers (elective unit)
This unit aims to approach the subject of influence and influencer-led marketing, looking to the practical, critical and theoretical contexts surrounding this subject. We’ll begin by outlining the contexts surrounding influence – including the history of the influencer, and its contemporary applications within fashion, music and advertising. 

Fashion Buying (elective unit)
This unit explores the fast-paced world of global fashion buying and maps the evolution from traditional season driven buying to contemporary drop based fashion. You will investigate the ethical and environmental issues around the fashion industry and explore opportunities for the fashion buyer to effect positive change as well as drive sales and profits through their buying strategies.

Festivals & Cultures (elective unit)
This unit will explore the origins, functions and evolution of the different varieties of festivals, present a holistic view of the multiple dimensions at play in contemporary festivals, and attempt to answer the question: what are the makings of successful and enduring festivals?

Digital Marketing Analytics (elective unit)
Digital marketing analytics seeks to understand markets in order to improve marketing actions.  The ability to acquire, analyse and understand large marketing data sets, made possible by digitisation, can improve marketing campaigns and result in better performance. Data sets can be mined using a variety of quantitative techniques.  Understanding markets better will enable more effective allocation of marketing budgets and an improved understanding of customer experiences.

Gamification & Marketing (elective unit)
This unit approaches the subject of gamification and marketing holistically, investigating the practical, critical and theoretical contexts surrounding this subject. The unit begins by assessing some of the more well-known intersections in this field in the forms of production, distribution, commerce and consumer experience. 

Wearable Technology (elective unit)
The unit explores wearable cultures, alongside the macro and micro landscapes and how this is influencing and impacting the creative industries. It investigates how sectors are adopting or resisting, the technology and where and how it is being used; end product or experience, production, supply chain.

Business Seminar 3: Professional Practice
Through a series of lectures, workshops and seminars you'll begin your preparations for industry experience. We'll ask you to self-assess your interests, strengths, areas for development and your future career ambitions; building and creating your network, how you can make a positive contribution to the industry and how you see yourself and others. 

Business Bootcamp 4: Exploring Innovation
Through a series of exciting and engaging fast-paced workshops, tasks and peer sessions you will be introduced and welcomed to professional practice and conduct in the creative industries through the BSCI Honeycomb Lens where we facilitate self-motivation, exploration, empowerment, and support development and recognition of skills for learning as you experience your business school journey.

Operations & Logistics
This unit will explore the basic concepts concerned with the production and creation of products (goods and/or services) by organisations with a focus on the creative sector and associated industries.

Identity & Marketing (elective unit)
This unit will introduce you to how identity and marketing work in tandem. You'll look at the symbolism of brand identity and its importance in attracting a loyal customer and the ways marketing utilises data to target segmented consumer groups attracting niche audiences with customised promotions.

Supply Chain Analysis & Management (elective unit)
This unit explores supply chains and the impact they have on business. Effective supply chain management minimises cost, waste and time in the production cycle. Case studies will explore and discuss the 5 stages of supply chain management - plan, source, make, deliver and return. 

Behavioural Studies and Consumption (elective unit)
This unit aims to introduce students to the theory and practice of consumer behaviour and consumption. You will explore how perceptions, learning, memory, personality, and culture influence consumer behaviour and how consumption changes by cultural and subcultural influences.

Professional Placement (for students not on Professional Practice Year pathway)
This unit is self-initiated and will involve you taking a legitimate Industry placement opportunity, regarded by you and your unit leader as an appropriate and unique professional experience.

Creative Innovation (for students on the Professional Practice Year pathway)
This unit is designed for you to investigate the real-world, relevant issues that are impacting your industry while challenging well-established theory and/or principles with which these contemporary issues conflict.

Industry Lecture Series (for students on the Professional Practice Year pathway)
The series will include industry expert lectures, group workshops and group work in order to test and explore industry sectors.

If you opt to complete a professional practice year, this will take place in year three. You will undertake a placement within the creative industries to further develop your skills and CV.

While on your Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.

Year 3 provides an opportunity to explore the cutting edge of the creative industries in a global context.  You will develop your own major degree project, undertake trips to major international centres of the creative industries and prepare for your career in professional practice.

Business Bootcamp 5: Research & Methodologies
In most of today’s industries, data is king. This bootcamp provides you with an opportunity to understand how data gathering through effective research can support your studies. We shall also discuss the different methods by which you can gather information either quantitatively (informing by data) or qualitatively (informing from opinions).

Cosmetics & Beauty: Contemporary Issues (elective unit)
On this unit you will gain understandings of cutting-edge influences affecting consumers’ lifestyles, free-time, self-image, and choices to enable you to advise clients credibly. Equally important is developing your ability to use contemporary knowledge to understand how creatives work sustainably in specialised industries and to integrate your colleagues’ contributions ethically. 

Fashion: Contemporary Issues (elective unit)
On this unit you will gain understandings of cutting-edge influences affecting consumers’ lifestyles, free-time, self-image, and choices to enable you to advise clients credibly. Equally important is developing your ability to use contemporary knowledge to understand how creatives work sustainably in specialised industries and to integrate your colleagues’ contributions ethically.

Games: Contemporary Issues (elective unit)
On this unit you will gain understandings of cutting-edge influences affecting consumers’ lifestyles, free-time, self-image, and choices to enable you to advise clients credibly. Equally important is developing your ability to use contemporary knowledge to understand how creatives work sustainably in specialised industries and to integrate your colleagues’ contributions ethically.

Lifestyle Goods: Contemporary Issues (elective unit)
On this unit you will gain understandings of cutting-edge influences affecting consumers’ lifestyles, free-time, self-image, and choices to enable you to advise clients credibly. Equally important is developing your ability to use contemporary knowledge to understand how creatives work sustainably in specialised industries and to integrate your colleagues’ contributions ethically.

Music: Contemporary Issues (elective unit)
On this unit you will gain understandings of cutting-edge influences affecting consumers’ lifestyles, free-time, self-image, and choices to enable you to advise clients credibly. Equally important is developing your ability to use contemporary knowledge to understand how creatives work sustainably in specialised industries and to integrate your colleagues’ contributions ethically. 

Cosmetics & Beauty: Global Industry & Futures (elective unit)
This unit explores the concept of future thinking and its influence on the global cosmetic & beauty industry. You will be analysing influence from culture and society and predicting through recognition of global shifts and emerging trend manifestations. Your work involves an in-depth study of the current macro environment, using the findings of this study to translate, validate and communicate a vision for the future of your industry.

Fashion: Global Industry & Futures (elective unit)
This unit explores the concept of future thinking and its influence on the global fashion industry. You will be analysing influence from culture and society and predicting through recognition of global shifts and emerging trend manifestations.

Games: Global Industry & Futures (elective unit)
This unit explores the concept of future thinking and its influence on the global games industry. You will be analysing influence from culture and society, and predicting through recognition of global shifts and emerging trend manifestations.

Lifestyle Goods: Global Industry & Futures (elective unit)
This unit explores the concept of future thinking and its influence on the global lifestyle goods industry. You will be analysing influence from culture and society, and predicting through recognition of global shifts and emerging trend manifestations.

Music: Global Industry & Futures (elective unit)
This unit explores the concept of future thinking and its influence on the global music industry. You will be analysing influence from culture and society, and predicting through recognition of global shifts and emerging trend manifestations.

Creative Business Start-up (BA course)
In this unit, you will learn the process of creating and building a new business venture. You will explore a range of case studies and identify and evaluate the role of creativity in business start-ups.

Data Mining for Marketers (BSc course)
Data Mining focuses on the use of automation to uncover relationships within datasets that can be used to support improved decision processes. When employed in marketing, data mining will use customer, potential customer, supplier and population data to reveal patterns in the data that have potential to improve the marketing process and outcomes.

Predictive Analytics for Business (elective unit BA/BSc course)
This unit introduces predictive modelling and explains its application in business decisions.  It focusses on a set of statistical techniques including regression modelling, cluster analysis and survival analysis, using predominantly using Excel and R.

Audience Evaluation (elective unit BA/BSc course)
This unit provides an introduction to audience research in the creative industries, aiming to evaluate how audiences play a key role in shaping creative and cultural experiences and marketing activities in contemporary business environments.

Business Seminar 4: Strategy & Decision Making
This unit provides knowledge about strategic Decision Making for Management and will enable you to transform decision making into a smart and insightful process, providing a robust framework of effective and replicable solutions for better decisions and awareness of decision traps, as well as learning how to assess and choose high-value strategic options under the current climate of enormous uncertainty.

Business Bootcamp 6: Developing Enterprise
This unit will provide you with the opportunity to develop your creative thinking skills in a collaborative environment, bringing greater understanding to how those ideas may develop and transform through product or enterprise development.

Degree Project
In this final unit, you will create a distinctive piece of work for your degree project. Your final portfolio will implement a series of outcomes that evaluates and analyses the ideation of your concept.

 

Tuition fees
The course fees per year for September 2021 and February 2022 entry are:

  • UK students - £9,250 
  • EU students - £9,250 (see fee discount information)
  • International students - £16,950 (standard fee)
  • International students - £16,270 (full early payment fee)

If you opt to study the Professional Practice Year, you will be required to pay a reduced tuition fee for that year. This fee will be determined using government funding regulations. Based on current regulations, we expect this to be a maximum of 20% of the tuition fee rate that you are charged for your second year of study. You will also incur additional travel and accommodation costs during this year. The University will provide you with further advice and guidance about this as you approach your Professional Practice Year.

The course fees per year for September 2022 entry will be available here shortly. 

Additional course costs
In addition to the tuition fees please see the additional course costs for September 2021 and February 2022 entry. The details for September 2022 will be available here in due course. 

Further information
Find out more about our course fees and any financial support you may be entitled to:

These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.

Course specifications

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change in line with our Student Terms and Conditions for example, as required by external professional bodies or to improve the quality of the course.

Facilities

The UCA Business School for the Creative Industries, based at our Epsom campus, is the first of its kind in the UK. There’s dedicated studios and study areas, digital media suites equipped with Macs and PCs which are programmed with specialist software including Adobe Creative Suite, Dreamweaver and After Effects. There’s a modern library with a wealth of books and thanks to its location, many collaborative opportunities with students from other courses.

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Business School Studios, UCA Epsom

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Business School Studios, UCA Epsom

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Library, UCA Epsom

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Digital media suite, UCA Epsom

Course connections

Course connections

Our BA/BSc Business Management will enable you to pursue a range of careers including:

  • Graduate Schemes
  • Entrepreneur
  • Product Buyer
  • Junior Manager
  • Production Team Lead
  • Postgraduate Study.

Your training on this course will prepare you for a wide range of postgraduate courses. We offer postgraduate opportunities in our Business School and we will help you find the correct course for you and support you in your application should further study be for you.

Find out more about UCA's Business School

Explore our Gradshow

Visit our 2021 grad show site to see the incredible work created by our graduating students

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Faris Hattab
Faris Hattab

"This is a course with lots of promise and it provides the perfect balance between the creative and theoretical aspects of Business Management."

Entry requirements

Entry requirements

The standard entry requirements* for this course are:

One of the following:

  • 112 new UCAS tariff points, see accepted qualifications
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Distinction, Merit, Merit at BTEC Extended Diploma / BTEC National Extended Diploma
  • Merit at UAL Extended Diploma
  • 112 new UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 27-30 total points in the International Baccalaureate Diploma with at least 15 IB points at Higher level, see more information about IB entry requirements.

And four GCSE passes at grade A*-C and/or grade 4-9 including English (or Functional Skills English/Key Skills Communication Level 2).

Other relevant and equivalent Level 3 UK and international qualifications are considered on an individual basis, and we encourage students from diverse educational backgrounds to apply.

*We occasionally make offers which are lower than the standard entry criteria, to students who have faced difficulties that have affected their performance and who were expected to achieve higher results. We consider the strength of our applicants’ portfolios, as well as their grades -  in these cases, a strong portfolio is especially important.

To view the equivalent entry requirements for your country please select it in the list below.

Don't meet the international entry requirements or English language requirements?

You may be able to enter the course through the following entry courses:

Pre-sessional English courses in the UK or China

UCA International Foundation courses

The UCA International College

This course doesn’t require a portfolio. If you receive an offer, you’ll be invited to attend an Offer Holder Webinar where you can meet the course team and learn more about the course. We welcome students with a broad range of A-level subjects, as well as students with appropriate Art & Design Foundations or BTEC/UALAB diplomas which allow you to demonstrate your ability to research, evaluate and produce creative solutions.

Apply now

UK applications

International & EU applications

Due to visa requirements, this course is not available to students that require a Tier 4 (General) visa.
If you have another category of visa please contact us: internationaladmissions@uca.ac.uk to find out if you are eligible to study.

If you're interested in joining Year 3 of this course, please contact our International Admissions Team on +44 (0) 1252 892838 or internationaladmissions@uca.ac.uk

When to apply:

We are still accepting applications for 2021 entry - get your application in now.
If applying directly to us, you can apply throughout the year but we recommend you apply as early as possible so you have time to arrange accommodation and visas.


For more information visit our how to apply pages

UK Applications

International Applications

If you're interested in joining Year 3 of this course, please contact our International Admissions Team on +44 (0) 1252 892838 or internationaladmissions@uca.ac.uk

When to apply:

We are still accepting applications for 2021 entry - get your application in now.
If applying directly to us, you can apply throughout the year but we recommend you apply as early as possible so you have time to arrange accommodation and visas.


For more information visit our how to apply pages

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