Website usage and Cookie Notice

This privacy statement sets out how the University for the Creative Arts (the ‘University’) complies with European Union data protection requirements and how it uses and protects any personal information that you provide when you use this website. Where our website contains links to other sites, we have no influence on whether or not they comply with data protection law. You should check their own privacy policies before providing them with personal information.

This Privacy Notice does not form part of any other contract with us to provide goods or services to you. If you have any questions about this policy or do not agree with it, please contact the University at dpo@uca.ac.uk

How the University for the Creative Arts website uses cookies

We may collect information about your computer, including - where available - your IP address, operating system and browser type. This information is statistical data about users' browsing actions and patterns, and does not identify any individual. It is used to inform improvements to the website, for system administration, and to report aggregate information to third parties (see below).

For the same reasons, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. We use this information to track your movements through the website, to find out how the website is being used and to assess its usefulness. Personal information about you is not collected during the tracking process.

What is a cookie?

A cookie is a piece of text which asks permission to be placed on your computer's hard drive. Once you agree, your browser adds that text in a small file. A cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Denial of a traffic log cookie should not prevent you from using one of these sites.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. This practice is strictly in force. We know that people have concerns about cookies, but we believe that the benefit we both gain from their proper use is worthwhile. You may set your web browser to notify you of cookie placement requests or decline cookies completely. You can delete the files that contain cookies - those files are stored as part of your internet browser.

Web Analytics Services

We use web analytics services to help us analyse how our website is used. In doing so, information about your use of our website, including your IP address, may be transmitted to, and stored by, Third Parties. This information will be subject to each Third Parties Privacy Policies.

Google

We use Google Analytics to help us to understand how you make use of our content and work out how we can make things better. These cookies follow your progress through our website, collecting data on where you have come from, which pages you visit, and how long you spend on the site. This data is then stored by Google in order to create reports. These cookies do not store your personal data.

The information generated by the cookie about your use of the website, including your IP address, may be transmitted to and stored by Google on servers in the United States. Google may use this information for the purpose of evaluating your use of the website, compiling reports on website activity for us and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.

The Google website contains further information about Analytics and a copy of Google's privacy policy pages.

Other parts of the University's website also store cookies on your computer to track user traffic patterns. We do this to see how the website is used, to determine page popularity, to help security and for general statistical purposes. Some of this information may be held on servers in locations outside the EEA. Where personally identifying information is involved, data will only be held in locations that are deemed to have adequate protections for personal data.

Analytics.js is part of the Universal Analytics and uses the following first-party cookies to:

  • Distinguish unique users
  • Throttle the request rate

The following cookies are set:

Name

Expire

Purpose

_ga

 

2 years

Used to distinguish users.

 

_gid

 

24 hours

Used to distinguish users.

 

_gat

 

1 minute

Used to throttle request rate.

 

AMP_TOKEN

 

30 seconds to 1 year

Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.

_gac_<property-id>

 

90 days

Contains campaign related information for the user. If you have linked your Google Analytics and AdWords accounts, AdWords website conversion tags will read this cookie unless you opt-out.Learn more.


ga.js uses the following first-party cookies to: 

  • Determine which domain to measure
  • Distinguish unique users
  • Throttle the request rate
  • Remember the number and time of previous visits
  • Remember traffic source information
  • Determine the start and end of a session
  • Remember the value of visitor-level custom variables

The following cookies are set:

Name

Expire

Purpose

__utma

 

2 years from set/update

Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.

__utmt

 

10 minutes

Used to throttle request rate.

 

__utmb

30 mins from set/update

Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.

__utmc

End of browser session

Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.

__utmz

 

6 months from set/update

Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.

__utmv

2 years from set/update

Used to store visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor level custom variable. This cookie was also used for the deprecated _setVar method. The cookie is updated every time data is sent to Google Analytics.


For the use of Content Experiments in Google Analytics, the following cookies are used for features in addition to the other cookies described in this document:

Name

Expire

Purpose

__utmx

 

18 months

Used to determine a user's inclusion in an experiment.

__utmxx

 

18 months

Used to determine the expiry of experiments a user has been included in.

SiteImprove

 

Name

Expire

Purpose

Company

nmstat

Ongoing – expires after 1000 days

This cookie is used to help visitors’ use of the website. It is used to collect statistics about site usage, such as when the visitor last visited the site. This information is then used to improve the user experience on the website. This Siteimprove Analytics cookie contains a randomly generated ID used to recognize the browser when a visitor reads a page. The cookie contains no personal information and is used only for web analytics

 

uca.ac.uk

 

siteimprovees

Session Cookie

This cookie is used purely to track the sequence of pages a visitor looks at during a visit to the site. This information can be used to create user journeys and enable visitors to find relevant information for quickly.

 

SiteImprove

szcookiechoice

Session Cookie

This cookie is used to determine if the user has accepted or declined cookies.

SiteImprove

 

 

Hotjar

Hotjar is an analytics tool that helps us review and improve online behavior. All data is stored electronically in Ireland, Europe on the Amazon Web Services infrastructure, eu-west-1 datacenter. Data retention times are no longer than 365 days.

 

Name

Expire

Purpose

hjClosedSurveyInvites

 

Automatically after 365 days

This cookie is set once a visitor interacts with a Survey invitation modal pop-up. It is used to ensure that the same invite does not re-appear if it has already been shown.

 

_hjDonePolls

Automatically after 365 days

This cookie is set once a visitor completes a Poll using the Feedback Poll widget. It is used to ensure that the same Poll does not re-appear if it has already been filled in.

_hjMinimizedPolls

 

Automatically after 365 days

This cookie is set once a visitor minimizes a Feedback Poll widget. It is used to ensure that the widget stays minimized when the visitor navigates through your site.

_hjDoneTestersWidgets

 

Automatically after 365 days

This cookie is set once a visitor submits their information in the Recruit User Testers widget. It is used to ensure that the same form does not re-appear if it has already been filled in.

_hjMinimizedTestersWidgets

 

Automatically after 365 days

This cookie is set once a visitor minimizes a Recruit User Testers widget. It is used to ensure that the widget stays minimized when the visitor navigates through your site.

_hjDoneSurveys

Automatically after 365 days

This cookie is set once a visitor completes a survey. It is used to only load the survey content if the visitor hasn't completed the survey yet.

_hjIncludedInSample

Automatically after 365 days

This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate Heatmaps, Funnels, Recordings, etc.

_hjShownFeedbackMessage

Automatically after 365 days

This cookie is set when a visitor minimizes or completes Incoming Feedback. This is done so that the Incoming Feedback will load as minimized immediately if they navigate to another page where it is set to show.


 
You may refuse to accept cookies
 by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting, you may be unable to access certain parts of the website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our website.