Entrepreneurship and Brand Innovation
You’ll develop a coherent understanding of entrepreneurship and entrepreneurial traits, defining innovation and using it in business, and the relationship between entrepreneurship and new business development. Assessment will be through a new innovative business proposal.
Understanding the Fashion Business Environment
This unit is built around a fashion lecture series that all of our postgraduate students will participate in. This is a unique opportunity to introduce the very best fashion business professionals to inspire and educate. Additional specific MBA workshops will cover topics spanning management structures in fashion, managing creative people, building effective fashion brands, and strategic thinking for fashion professionals – as well as workshops looking at implementing business methods. Assessment will be through a mini business project and business report.
You’ll explore the notion of creativity and experiment with new creative techniques for business. Assessment will be through a creative business project.
Digital Communications and Fashion PR
You’ll explore the impact of new technologies on marketing functions, the impact of social media on brand exposure and the role of PR in a global networked society. Assessment will be through a group blogging project.
Future Trends and Fashion Brands
This unit will explore trend forecasting and will evaluate how fashion brands utilize forecasting in order to communicate their brand messages. Assessment will be through a mini project.
Fashion Consultancy with Industry
You’ll have a live consultancy with a recognisable fashion brand, and will be assessed through a business report and presentation to industry.
Finance in Practice
You’ll explore the fundamentals of finance including profit and loss, balance sheets, financial structures and procedures, through lectures and practical workshops. Assessment will be through an examination.
People and Management
This unit will look at management structures and processes within the fashion businesses as well as looking at the human aspect of managing people. Assessment will take the form of a project and a practical skills assessment.
Leadership and Strategy
This unit will look at the nature and principles of leadership within the context of change. It will explore leadership models and traits. It will also examine the role of strategy to leadership. Assessment will take the form of a strategic pitch to industry.
Individual Applied Business Research Project
This is a self-initiated and self-directed project which builds upon one of the key areas of the course to develop a research lead project. Assessment will be either through a dissertation, a visually expressed research report and business plan or a design proposition project and accompanying report.
Fee discounts & scholarships
To support all of our current students and our recent UK and EU alumni to progress to the next level of study, we have developed a new range of fee discounts across a range of courses.