Marketing

BA (Hons) - UCA Epsom - 2018, 2019


This course is part of:

Effective marketing is critical to the success of any business, and as a discipline it must constantly evolve and innovate to meet the demands of both technology and customer behaviour.

Our BA (Hons) Marketing course will harness your creative talent and allow you to develop an enquiring, critical and reflective approach that you’ll need to become a marketing professional in an exciting and ever-changing industry. 

Learning in the inspiring and well-connected surroundings of our Business School for the Creative Industries, you’ll develop your knowledge and understanding of marketing strategy, planning and management for multinational and global organisations, as well as vital skills using software to help you put together presentations and get your message across.

Our BA (Hons) Marketing degree will give you the skills you need to deliver innovative marketing strategies and ideas now, and in the future.

Alongside academic theory, you’ll benefit from an embedded practice-based learning experience which will allow you to utilise your marketing knowledge in an organisational setting, either working in industry or pursuing your own entrepreneurial path.

The course has a global perspective and will develop your appreciation of strategies and tactics for international markets.

Our programme of study will provide you with the opportunity to combine theory and practice of business, marketing, management and business environment sustainability.

You’ll be taught by our team of knowledgeable academics in the inspiring and innovative surroundings of our Epsom campus.

Working alongside fellow students at our Business School as well as those studying subjects across our creative portfolio, you’ll be able to acquire the marketing knowledge and skills that employers value.

You’ll complete your degree with the confidence to begin your career in any of the main marketing-related professions and the wider society in which they operate.

Length of study:

Three years full-time

Campus:

UCA Epsom

Start month:

September

View term dates

Entry year(s):

2018, 2019

Entry requirements:

112 UCAS tariff points

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UCAS code:

N500

UCAS institution code:

C93

UCAS campus code:

E

Course details

  • Year 1

    In the first year, you'll be introduced to the University and the workshops and facilities available to you. On the course you’ll learn skills that will give you a solid foundation from which to explore your areas of specialist activity.

    Marketing Fundamentals
    Detailed module information will be available shortly.

    Introduction to Finance and Accounting
    Detailed module information will be available shortly.

    Project and Operations Management
    Detailed module information will be available shortly.

    Management and Organisation Behaviour
    Detailed module information will be available shortly.

    Enterprise Project
    Detailed module information will be available shortly.

  • Year 2

    The second year focus is on finding your own specialist way of working and you’ll be encouraged and supported to start working more independently. During this year you may also have the opportunity to complete a professional work placement.

    E-Business and E-Marketing (Digital Business & Marketing)
    Detailed module information will be available shortly.

    Entrepreneurship and Creativity
    Detailed module information will be available shortly.

    Professional Practice and Business Placement
    Detailed module information will be available shortly.

    Global Marketing
    Detailed module information will be available shortly.

  • Year 3

    The third year will see you achieve a greater level of independence with self-managed research, study and practice, resulting in a final business project.

    Marketing Strategy and Planning
    Detailed module information will be available shortly.

    Market Research
    Detailed module information will be available shortly.

    Enterprise Sustainability and Business Ethics
    Detailed module information will be available shortly.

    Integrated Marketing Project
    Detailed module information will be available shortly.

  • Fees

    Find out all about the fees for studying with us, as well as the grants, loans and other financial support you may be entitled to:

Business School

The first of its kind in the UK, our new Business School for the Creative Industries builds on our long tradition of collaborating with employers to cultivate leadership, entrepreneurial and problem-solving skills.

Facilities

Business facilities include: dedicated studios and study areas. Campus digital media suites equipped with Macs and PCs, programmed with specialist software such as Illustrator, Photoshop, InDesign, Dreamweaver and After Effects. Modern library with a wealth of books, journals, special collections and online resources.

Course connections

On this course, you'll be exposed to a world of opportunities

  • Careers

    Our BA Marketing course will enable you to pursue a range of careers including: 

    • Marketing Executive
    • Advertising Agent
    • Market Researcher
    • Events Management
    • Social Media Officer
    • Brand Manager
    • Postgraduate Study.
  • Further study

    Your training on this course will prepare you for a wide range of postgraduate courses. We offer postgraduate opportunities in our Business School and we will help you find the correct course for you and support you in your application should further study be for you.

    Find out more about UCA's Business School

How to apply - 2018 entry

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How to apply - 2019 entry

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More information:

Go to our how to apply pages

Entry requirements

UK entry requirements

The standard entry requirements* for this course are:

One of the following:

  • 112 new UCAS tariff points, see accepted qualifications
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Distinction, Merit, Merit at BTEC Extended Diploma
  • Merit at UAL Extended Diploma
  • 112 new UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 27-30 total points in the International Baccalaureate Diploma with at least 15 IB points at Higher level, see more information about IB entry requirements.

And four GCSE passes at grade A*-C and/or grade 4-9 including English (or Functional Skills English/Key Skills Communication Level 2).

Other relevant and equivalent Level 3 UK and international qualifications are considered on an individual basis, and we encourage students from diverse educational backgrounds to apply.

*We occasionally make offers which are lower than the standard entry criteria, to students who have faced difficulties that have affected their performance and who were expected to achieve higher results.

International entry requirements

To view the equivalent entry requirements for your country please select it in the list below.

Pick Your Country

Non-UK equivalent qualifications

English language requirements


Your portfolio

This course doesn’t require a portfolio. We may invite you for an Applicant Day and interview so you can visit us, meet the course team and other applicants, and take a tour of all our facilities. Students from diverse educational backgrounds are encouraged to apply.

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