Event & Promotion Management*

BA (Hons) - UCA Epsom - 2020


This course is part of:

Studying this course will give you the opportunity to work collaboratively within the Business School, enabling you to create visionary and contemporary approaches to events and promotion management, underpinned by exceptional business skills.

You'll explore what is required to set up your own events business as a self-starter or make an impact on the events industry at a national and international level, ensuring you leave UCA with the skills to design, manage and deliver events for the creative industries.

Throughout the course, you'll study units such as Experiential Event Design & Management, Venue Management as well as Marketing and Digital Skills. This will allow you to identify opportunities within the the market to create new and innovative promotional activities, while also developing your presentation and pitching skills. 

*Course subject to validation.

 

 

Length of study:

Three years full-time

Campus:

UCA Epsom

Start month:

September

View term dates

Entry year(s):

2020

Entry requirements:

112 UCAS tariff points

click here for full details

UCAS code:

N800

UCAS institution code:

C93

UCAS campus code:

E

Next events

UCA Open Day Pre-degree & Undergraduate

Saturday 14 September, 2019

All campuses

Course details

  • Year 1

    The first year of the course provides a solid grounding in business functions that support the events and promotion industry, including its operating environment. This will enable you to acquire key transferable skills essential to a career in this field.

    Marketing Fundamentals
    The unit introduces you to the concepts, theories and models utilised in marketing, providing the basis for further study within the course. Specifically, the unit introduces you to the objectives and theory of marketing as a business function. It explores the role of marketing within organisations and how marketing can be used in the achievement of an organisation's goals and objectives.

    Project and Operations Management
    This unit introduces you to project and operations management. You will investigate the intricacies of managing operation processes and projects and its impact on shaping the competitive strategy of an organisation. Moreover, the unit introduces you to the tasks and challenges fundamental to project management, the vital function of managing complex projects across multiple functions. You will be able to learn the skills and tools of project management with a practical, hands-on approach.

    Venue Management
    Unit details to be confirmed shortly.

    Finance for Events
    Unit details to be confirmed shortly.

    Experiential Event Design and Logistics
    Unit details to be confirmed shortly.

  • Year 2

    In your second year, you'll develop the ability to identify, critically evaluate and apply theories of event design and logistics in a practical context, as well as completing a live project in the form of an event or promotional project.

    E-Business and E-Marketing (Digital Business & Marketing)
    Throughout this unit you will have the opportunity to develop conceptual knowledge needed to develop your understanding of eBusiness and eMarketing strategies. The unit explores a diverse range of activities that comprise digital business and digital marketing strategy management to enable you to appreciate the major differences between traditional and digital business and marketing activities at a strategic level.

    Project Management and Logistics
    Unit details to be confirmed shortly.

    Professional Practice: Event and Promotion Live Experience
    Unit details to be confirmed shortly.

  • Year 3

    Building on previous learnings, you'll utilise your knowledge further through development of insights and research into the future of the events industry. You'll also take part in a final event and promotion project.

    The Future of Events: Experiential Insights and Research
    Unit details to be confirmed shortly.

    Global Management
    Unit details to be confirmed shortly.

    Final Event and Promotion Management Project
    Unit details to be confirmed shortly.

  • Fees and additional course costs

    Tuition fees
    The course fees per year for 2019 entry are:

    • UK and EU students - £9,250 
    • International students - £15,500 (standard fee)
    • International students - £14,880 (full early payment fee)

    The fees for 2020 entry have not been confirmed but will be listed here as soon as possible.

    Additional course costs
    Details of the course course will be available as soon as possible.

    Further information
    Find out more about our course fees and any financial support you may be entitled to:

    These fees are correct for the stated academic year only. Costs may increase each year during a student’s period of continued registration on course in line with inflation (subject to any maximum regulated tuition fee limit). Any adjustment for continuing students will be at or below the RPI-X forecast rate.

     

Business School

The first of its kind in the UK, our new Business School for the Creative Industries builds on our long tradition of collaborating with employers to cultivate leadership, entrepreneurial and problem-solving skills.

Facilities

Business facilities include: dedicated studios and study areas. Campus digital media suites equipped with Macs and PCs, programmed with specialist software such as Illustrator, Photoshop, InDesign, Dreamweaver and After Effects. Modern library with a wealth of books, journals, special collections and online resources.

Course connections

On this course, you'll be exposed to a world of opportunities

  • Careers

    The course prepares you for further study at postgraduate level as well as a wide range of careers within the event management and promotion industry – this can be within private or public sector.

    Potential roles could include:

    • Event management
    • Event delegation
    • Event coordination
    • Conferencing
    • Marketing and communications
    • Events and facilities
    • Visual merchandising
    • Window technical designer
    • Festival events
    • Event project management
    • Events planner. 

    The course also allows you to consider business start-up and self-enterprise.

  • Further study

    Your training on this course will prepare you for a wide range of postgraduate courses. We offer postgraduate opportunities in our Business School and we will help you find the correct course for you and support you in your application should further study be for you.

    Find out more about UCA's Business School

UK/EU applications

Apply for full-time study - starting September 2019:

Apply for part-time study - starting September 2019:

Apply for full-time study - starting September 2020:

Apply for part-time study - starting September 2020:

International applications

If you are applying for more than one course in the UK please apply via UCAS, to apply direct to UCA please use the links below:

Apply for full-time study - Year 1 - starting September 2019:

Apply for full-time study - Year 2 - starting September 2019:

Apply for full-time study - starting September 2019:

Apply for full-time study - starting September 2020:

Apply for this course and other courses in the UK - full-time study - starting September 2019:

Due to visa requirements, this course is not available to students that require a Tier 4 (General) visa

If you have another category of visa please contact us: internationaladmissions@uca.ac.uk to find out if you are eligible to study.

If you're interested in joining Year 3 of this course, please contact our Admissions Team on +44 (0) 1252 892 960 or admissions@uca.ac.uk

When to apply:

The UCAS application deadline is 15 January. If you are applying directly to us, you can apply throughout the year but we recommend you apply as early as possible so you have time to arrange accommodation and visas.

For more information visit our how to apply pages

Entry requirements

UK entry requirements

The standard entry requirements* for this course are:

One of the following:

  • 112 new UCAS tariff points, see accepted qualifications
  • Pass at Foundation Diploma in Art & Design (Level 3 or 4)
  • Distinction, Merit, Merit at BTEC Extended Diploma
  • Merit at UAL Extended Diploma
  • 112 new UCAS tariff points from an accredited Access to Higher Education Diploma in appropriate subject
  • 27-30 total points in the International Baccalaureate Diploma with at least 15 IB points at Higher level, see more information about IB entry requirements.

And four GCSE passes at grade A*-C and/or grade 4-9 including English (or Functional Skills English/Key Skills Communication Level 2).

Other relevant and equivalent Level 3 UK and international qualifications are considered on an individual basis, and we encourage students from diverse educational backgrounds to apply.

*We occasionally make offers which are lower than the standard entry criteria, to students who have faced difficulties that have affected their performance and who were expected to achieve higher results.

International entry requirements

To view the equivalent entry requirements for your country please select it in the list below.

Pick Your Country

Non-UK equivalent qualifications

English language requirements

Don't meet the international entry requirements or English language requirements?

You may be able to enter the course through the UCA International College

Learn more about the UCA International College

Your portfolio

This course doesn’t require a portfolio. We may invite you for an Applicant Day and interview so you can visit us, meet the course team and other applicants, and take a tour of all our facilities. Students from diverse educational backgrounds are encouraged to apply.

Get in touch