Event | DepartmentResearch

21 Jun - 1st Fashion Marketing Consumption Discourse Colloquium

Curious Fashion Research Endeavours

Current + Future Trends, Developments & Challenges


About the Colloquium

Regents University London, Business School and the Academy of Marketing invite submissions to the 1st International Colloquium on Fashion Marketing + Consumption. This Academy of Marketing event is designed to provide an interface between academics and industry wanting to draw on the very latest theoretical and empirical research.

Colloquium Theme

Curious Fashion Research Endeavours

Theme: Transformative times for Fashion Marketing + Consumption research: Exploring contemporary issues, challenges + opportunities within the sector. 
We are in an era of discovery within the broad fashion marketing and consumption discipline.  From polarized views on the need for ethical and conscious decision-making around fashion supply chains and design in tandem with a digital evolution.  This colloquium brings together academic, industry and students as the future voice of fashion.  This is a comprehensive call, as this is our first colloquium and we wish to be as inclusive as possible to all researchers and academics working within this broad discipline. 

The organizers welcome submissions on all aspects of Fashion Marketing and Consumption and any discourse related papers of this area (see below) for presentation and conversation at the 2018 Colloquium.  Presentation streams will be provided for all areas of academic research with a specialist fashion ‘sustainability’ track hosted by the Sustainability SIG for the Academy of Marketing.

All papers will be double-blind peer reviewed. A Best Paper Award will be announced during the colloquiium. After the conference, a number of papers will be invited for publication in a range of special issues including: 

Book: Curious Fashion Research Endeavours + Critical Fashion Issues (working title) We will consider developing your work as a chapter in our board-edited book that will publish the best conceptual proceedings from the colloquium. 

In all cases, authors will keep the right to publish their paper elsewhere. Scholars seeking consideration of their papers for publication in the special issues should communicate such intention to the conference coordinators.

Member institutes

Academy of Marketing, Regents University London, University for the Creative Arts, Manchester University, UAL London School of Fashion, Nottingham Trent University