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New survey reveals top reason for choosing university education

Forget Freshers’ Week, living away from home, and wild nights out with new friends – a new survey released today (11 September) shows that career aspirations are still the most important reason people choose to go university.

UCA commissioned the survey, which asked members of the public who are studying or have studied at university level what motivated them to go. Pursuing a career which requires a degree topped the vote with 28%.

Gaining knowledge and new ideas followed closely in second with 26%, while putting your passion into practice through a degree was a close third with 24%.

Less than one in five (18%) said that getting to meet new people and socialise was the most important reason for going to university.  

Professor Bashir Makhoul, Vice-Chancellor of UCA, said: “University education is changing, presenting students with more opportunities than ever before to have a successful career doing what they love.

“We are seeing increased demand for degrees which not only provide students with the opportunity to explore their creative talents, but also equip them with the diverse and transferrable skills which are in high demand from today’s employers.

“It is encouraging to see so many students really thinking long-term about their career prospects and how they can put their passions into practice when choosing a university and the degree that’s right for them.”