Fashion students from our Epsom campus have been shedding light on the latest collection by renowned Japanese designer Yohji Yamamoto during a live broadcast on fashion film and culture website SHOWstudio.
Bradley Meller and Deane Bean, who both study BA (Hons) Fashion Promotion & Imaging, made up part of a panel which featured on the leading industry website, run by internationally acclaimed fashion photographer Nick Knight OBE.
Bradley, who is in his third year, said: “It felt amazing to be asked to do the student panel, as I feel that we are the future of the industry so our opinion matters. It was a very nerve-wracking experience, in part because it was streamed live, but rewarding all the same. Meeting Nick Knight was definitely something to tick off my 'do before you die' list! I've watched and engaged with SHOWstudio for years now, so to actually be a part of it is a huge achievement!”
“I love the tailoring, ranging from rigid to soft, and the relaxed but utilitarian silhouette that he does so well,” Bradley commented on Yohji’s collection. “I also love the casting, as I mentioned in the discussion, because it not only shows racial diversity, but diversity in age. I feel that the Yohji customer is well presented here, and it gives meaning and realism to the clothes, even if they do seem unattainable to people of my generation – the price point is high!
“Although Yohji uses a lot of black, it's nice to see him use print, and it doesn't feel random. He really knows his customer, and it shows – the clear distinction between separates is not only useful for the consumer, but also for the perspective of the buyer.”
Second-year Deane added: “It was absolute honour to be a part of the broadcast as I've been watching for years and am a huge fan of Knight.
“I think what’s significant about Yohji is his ability to stay true to himself. His pieces, and the context of them, has always been consistent and have always strayed away from trends and what everyone else is doing. In this collection, I really liked the contrast between reality and fantasy, he took something that's everyday and made it a performance.”
SHOWstudio was set up by Nick Knight in 2000 and is recognised as a leading force in the way that fashion is presented online. The site is known for making fashion more accessible by broadcasting live from catwalk shows and shoots and encouraging its audience to engage with the industry.
Banner image: Work by BA (Hons) Fashion Promotion & Imaging student Jonathan Doherty-Johnson.