Creative Marketing & Advertising

MA

2018 entry


This course is part of:

Our MA Creative Marketing & Advertising course offers those with wider business knowledge the opportunity to focus on marketing, communication, PR and advertising within the fast-growing creative industries.

Studying MA Creative Marketing & Advertising at postgraduate level will allow you to further develop and refine your existing skills and critical insight into the professional, theoretical and practical world of creative promotion. Supported by teaching professionals and working alongside other practitioners, you will be able to collaborate with other Creative Business and Media postgraduate students to enrich your learning experience.

Every course within our Business School portfolio is taught with a global perspective, giving graduates the skillset required to pursue a creative business career anywhere in the world. Our teaching programmes are all project based, combining knowledge from both business and the creative industries in order to produce well-rounded, highly employable graduates with a highly-regarded qualification.

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Length of study:

One year full-time

Starts:

September 2018

Campus:

UCA Epsom

Course overview:

MA Creative Marketing & Advertising is a one-year postgraduate degree within UCA’s Creative Business and Media portfolio. Held at our Epsom campus, you will develop an in depth understanding of the environments, practices and theory and contextual research specific to contemporary creative marketing and advertising.

Your learning programme will consist of seminars, tutorials and practical workshops with a strong emphasis on independent research. At the start of the course, you can also benefit from collaborative group work with fellow postgraduate students on our MA Creative Business Management degree.

In order to develop lifelong professional skills that relate to your career aspirations, you will undertake your own exploration of creative advertising and marketing practice, investigating creative ideas and developing practical solutions to complex industry related problems.

You will progress onto a final Marketing & Advertising project unique to your area of interest within the creative industries. On completion of the course, you will have an internationally recognised qualification, giving you the potential to work at a high level within the marketing, PR and advertising industries.

Course content - 2018 entry

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change.

Course stages

  • Business Lecture Series

    Detailed module information will be available shortly

  • Creative Thinking

    Detailed module information will be available shortly

  • International Finance, Accounting and Reporting

    Detailed module information will be available shortly

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change.

Course stages

  • Advertising Account Management

    Detailed module information will be available shortly

  • Digital Comms and Strategy

    Detailed module information will be available shortly

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change.

Course stages

  • Ideas Development and Marketing and Comms Proposal

    Detailed module information will be available shortly

  • Project Planning and Marketing and Comms Pitch

    Detailed module information will be available shortly

  • Final Marketing and Advertising Project

    Detailed module information will be available shortly

Please note, syllabus content indicated is provided as a guide. The content of the course may be subject to change.

Course stages

Business School

The first of its kind in the UK, our new Business School for the Creative Industries builds on our long tradition of collaborating with employers to cultivate leadership, entrepreneurial and problem-solving skills.

Facilities

The MA courses at UCA Epsom share a baseroom with networked computer facilities and you also have access to our extensive range of campus facilities, including: print studios with both screen printing and digital printing facilities, photography studios and darkrooms, 3D workshops, media store for borrowing film and photography equipment.

International study

Find out more about studying in the UK, or studying part of your course abroad at one of our partner institutions (study abroad option not available on all courses).

How to apply - 2018 entry

I am a UK or EU citizen ...

I am not a UK or EU citizen ...

Entry requirements - 2018 entry:

Entry requirements

  • A good honours degree (normally 2.1 or above) or equivalent qualification in your chosen subject or a related discipline

and/or

  • Relevant work experience, demonstrating your ability to study at postgraduate level.

Your portfolio

No formal portfolio is needed for this course - we will assess your written application. Potential offers will be made based on your application form, predicted qualifications, personal statement and reference. You may be invited for an Applicant Day to further discuss your application.

Fees & finance

Uncover all the costs involved, as well as the grants, loans and other financial support you may be entitled to.

Student regulations

Find out more about the operation of our courses, student conduct, assessments and examinations.

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